How to build recurring sales

GoSalon University
Lesson 3

How to Build recurring sales – that means passive income

Lesson 3

You learnt about “How to add your icon to your clients home screen in lesson 1
Then you learnt about “How to use a QR code in lesson 2


In order to build your passive income, It’s key to get your customers coming back to your GoSalon app in between appointments. Therefore you have to get the GoSalon app onto the home screen of your customers phone. This is your finger print. This gives your customer an easy way to connect with you without distraction.

When your client is in purchase mode. It’s best not to distract them.

You have to give your customers another reason to pop back into your app. It’s easy, just make sure you have your appointment button set up. If you have not set this up yet be sure to click the button below.

Send me either a) or b)
a) The link to your online booking provider
b) Your services menu and I’ll create you a digital RECEPTION zone that includes 24/7 request appointment service.

gosalon digital reception zone

If you have already set up your GET APPOINTMENT button then lets role play how this works.

Customer thinks “I will make an appointment with my stylist and they pop onto Instagram, FB, Twitter, Google etc and book an appointment with you” Next thing you know is that 20 minutes have passed and they have completely forgotten why they went onto social media in the first place. “Those damn notifications sure are distracting.

or You have just completed your clients hair and want to rebook them. They can do this themselves during the blow dry or while you are grabbing their coat. Hooray – One less thing a busy stylist has to think about.

How to build recurring sales
Your brand on your clients home screen – Zero distraction = repeat sales.

We always put you up front and center with everything we do.


Your GoSalon has a bespoke stand alone icon on your clients home screen. Nothing distracts them from their focus of buying a product or requesting an appointment from you. I think this method will reduce the number of phone calls to the salon which should
a) free up time for you to crack on with your next client.
b) Self service checkout on your clients home screen.

“When your customer is in purchase mode it’s wise not to interrupt them.”

If you or a friend haven’t reserved a business name yet, then what are you waiting for. share/click the link below to get earning from your expertise.

Reserve your namespace now and get earning today.

The home screen is so important as we want our client to build muscle memory. In order to reach out to you for anything to do with hair and beauty. just like they instinctively know where the Instagram button is. That’s our goal. To keep them coming back to your GoSalon shortcut for more purchases and/or extra appointments.

This is a key for developing trust with your client. Having a share option here enables them to recommend you as a hairdresser to a friend in one click. They have the ability to share you with all of their friends or family at the touch of a button.

GoSalon will guide your customer every step of the way, by getting out of the way!


It’s worthwhile getting to know how this process works. If done correctly. It only needs to be done once per client. It’s a great ice breaker if you have QR nearby like so. You only need to do this process once and that’s it. Your fingerprint will be there for the lifetime of that phone.

university QR codes make it easy for your customer
QR on a price list – Good icebreaker for you to introduce something they didn’t know their phone could do
  • Using a QR code get your client to open there smart phone camera and hover over the QR code. (please tell them not to take a picture of it as they have to exit the camera and start again.) Many customers are completely unaware there smart phone has the ability.
  • A pop up will appear on screen asking them to visit the link the QR reader provides. The phone will open its browser and take the customer straight to your page.
  • On android they will be prompted to add to home screen.
  • On iPhone you have to hit the share button and physically click the add to home screen button.
  • Android phones actively prompt the user to add to home screen when they land on your page. iPhone’s do not. See illustration below.

How to add to your Home Screen

set up gosalon on android
Notice Androids 3 step protocol
Set up gosalon on iphone
iPhone needs a manual add to home screen by clicking the share button.

Congratulations, once GoSalon is set on your clients home screen you have not only increased your chances of a passive income from retail sales but enable your client the ability to request appointments with you anytime ‘they want’ Enjoy the silence. They can now request an appointment online that is one less phone call you need to handle. Win, Win.

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image of aaron dorn hair
About the author.
Aaron is a professional hairdresser with over twenty years experience from cat walks to trade shows and everywhere in between. You can find him on all the socials @aarondornhair

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