54 BEIS shaken not stirred
Business, Energy and Industrial Strategy. Shaken Not Stirred Todays show is about The future of us the hair & beauty industry, Who is the best James Bond? And a genius historical explanation of Bitcoin. Who is the BEIS. Why they will shake and stir the industry. We throw the Department for Business Energy and Industrial […]
Applying for Dragons Den
We did some research and found that 8 out of 10 customers would purchase a product from their stylist, but only if the price was closer to the internet. (Salon products typically have a 40% mark up when you purchase from a salon compared to some online retailers).The problem wasn’t that clients had not stopped buying retail products, just stopped buying them from salons. There are many reasons for this which I could go into but I’ll spare you the details.Hair & Beauty industry in the UK is worth £28bn pounds and it’s not under threat from automation or robots anytime soon which means the salon will still demand space on the high street.
How to use a QR code.
We use a QR code to transport your customer from your chair to your retail space on the internet wherein 1 or 2 clicks they can buy your product referral “For the Internet Price”
You can find your BESPOKE QR on your home page.
Don’t be like them, Be like John.
Stop trashing your competition on Facebook. It won’t do anything for you apart from make you bitter, twisted and obsessed with someone else’s failure. If you spent 10% of the time you waste on Facebook brainstorming with your team about “how you can make the salon as efficient as it could be.” Then you would […]
Going Underground!
BE THE FUTURE It’s clear towns are changing and cities are shrinking. But what does it mean for the humble hairdresser, barber & Beauty pro? We are in this weird situation where time is money, money is time and everyone is bitching on Facebook about not having either. Odd. Salons and Barbers have had to […]
Why Fans are more Valuable than Followers
This is a blog about why social media is using you and why you need to stop it.
Increase your peace
this is an article about learning to leave your phone alone and its key to getting focussed about your work.
GoSalon University Starter – Top 5 Retail Tips
We found that 8 out of 10 customers would buy a product from their stylist if the price was closer to the internet. GoSalon bridges that gap in terms of prices then now it’s up to us to make our clients styling dreams come true by connecting them to the products we know will work for the hair or skin.
Our clients waste hundreds of £ per year through impulse purchases that they use once and never again. It’s part of our role to save them from wasting their money. My tips below will give you the confidence to make retail easy for your clients.
Complain or Change.
This blog is about why your plans always change but your target never should.
Hate being Salesy? Me too.
Why GoSalon removes the need to be salesy! GoSalon links your customer to your favourite product and pays you for the connection. Your client loves it because they are getting the product you use for the internet price. And who doesn’t want to save a few quid?