This is an article about frugality in the salon. Although not a sexy word, it’s bloody effective during a crisis.
this article is about young people and will they choose hairdressing?
Salons are fun, dentists are not. We choose happiness. No idea what possessed a dentist to root around someone’s gob.? We are practical beasts and yet sometimes we underestimate the value of simplicity. The best solution we can find is hardly ever complex.
Choose happiness or non-essential worker. If I was asked to create a PR campaign I know what angle I would go with.