business

how to spot a scam

64 – How to spot a Scam

Scam, Ponzi Schemes, MLM investments, All Fraud Scam or Ponzi? All have a common denominator and that is human beings....

salon international the resurrection

57 The Resurrection of Salon International

Recorded on location at London Excel. This is a special show. The first exhibition where everyone can get together and begin to re-energise the sector. Can the hair and beauty industry resurrect itself from the ashes of Covid?

everything is marketing

56 Everything is Marketing

Marketing is everything and everything is marketing. Todays show is about the power of marketing. We talk a bit about Guerrilla...

beis shaken not stirred essex hairdressers

54 BEIS shaken not stirred

Business, Energy and Industrial Strategy. Shaken Not Stirred Todays show is about The future of us the hair & beauty...

GoSalon the future of retail

Applying for Dragons Den

We did some research and found that 8 out of 10 customers would purchase a product from their stylist, but only if the price was closer to the internet. (Salon products typically have a 40% mark up when you purchase from a salon compared to some online retailers).The problem wasn’t that clients had not stopped buying retail products, just stopped buying them from salons. There are many reasons for this which I could go into but I'll spare you the details.Hair & Beauty industry in the UK is worth £28bn pounds and it’s not under threat from automation or robots anytime soon which means the salon will still demand space on the high street.

How to use a QR code

How to use a QR code.

We use a QR code to transport your customer from your chair to your retail space on the internet wherein 1 or 2 clicks they can buy your product referral "For the Internet Price" You can find your BESPOKE QR on your home page.

Going Underground!

BE THE FUTURE It’s clear towns are changing and cities are shrinking. But what does it mean for the humble...

Why Fans are more Valuable than Followers

This is a blog about why social media is using you and why you need to stop it.

increase your peace

Increase your peace

this is an article about learning to leave your phone alone and its key to getting focussed about your work.

How to

How to build recurring sales

In order to build your recurring sales, It's key to get your customers coming back to your GoSalon app numerous times over a month and in between appointments. Therefore you have to get the GoSalon app onto the home screen of your customers phone.

GoSalon Retail We know its cheaper on the internet

GoSalon University Starter – Top 5 Retail Tips

We found that 8 out of 10 customers would buy a product from their stylist if the price was closer to the internet. GoSalon bridges that gap in terms of prices then now it's up to us to make our clients styling dreams come true by connecting them to the products we know will work for the hair or skin.

Our clients waste hundreds of £ per year through impulse purchases that they use once and never again. It's part of our role to save them from wasting their money. My tips below will give you the confidence to make retail easy for your clients.

Complain or Change.

This blog is about why your plans always change but your target never should.

Hate being Salesy? Me too.

Why GoSalon removes the need to be salesy! GoSalon links your customer to your favourite product and pays you for the connection. Your client loves it because they are getting the product you use for the internet price. And who doesn't want to save a few quid?

New tech should help, not hinder!

No hairdressers I know ever got into hairdressing because they love doing admin.

gosalon user says

What we want to do

It is said 8 out of 10 clients would buy a product from their hairdresser or barber if the price was closer to the internet. Get Product allows that. You can earn a commission by simply recommending a product. Win-Win.

Why Salon Retail is Broken.

What we can do to fix it and why you need to endorse what you love. Customers have stopped buying...

How to add your Products!

Why you need to add your favourite products to your GoSalon App. You want to make some extra cash right? Your favourite product is easier to recommend to your customer. As a professional you have relied on this product for your whole career. It's easier to sell a product that you use on your customer. Why would you let them use something you wouldn't?

How to Get Easy Appointments

How to make Booking Appointments easy

GoSalon believes that you should make booking appointments easy. The hair and beauty professional must have the final say in confirming your customers appointments. It's true our clients like to send us a message 24/7.

Is Grey Hair Different?

“A hair is either pigmented or it’s white.“ When and why it happens. The logic. Your hair follicles have pigment...

Post Pandemic Regulation Blues

Remember the goal is DIALOGUE with the government about how our industry can grow. The government don't want to encourage unemployment. They want to see us GROW.

How to capture valuable feedback.

Leave plenty of white space. An uncluttered and easy-to-read feedback form will be much more inviting for your visitors.

reading this could save you a few quid

Reading this could save you a few quid.

Reading this could save you a few quid. Did you know that digital costs of operating a modern salon have increased 1000% in the last decade?