Posts by acdmbe

How to survive a recession?

Why the new Normal is about your brand and nobody else’s Dealing with the new normal – We have danced...

Why Salon Retail is Broken.

What we can do to fix it and why you need to endorse what you love. Customers have stopped buying...

How to add your Products!

Why you need to add your favourite products to your GoSalon App. You want to make some extra cash right? Your favourite product is easier to recommend to your customer. As a professional you have relied on this product for your whole career. It's easier to sell a product that you use on your customer. Why would you let them use something you wouldn't?

How to get your PayPal link

Did you know? you can now receive credit card or digital payments for free without the need for an expensive "card machine" Via Your Own Bespoke Button. (as Below)

Is Grey Hair Different?

“A hair is either pigmented or it’s white.“ When and why it happens. The logic. Your hair follicles have pigment...

Post Pandemic Regulation Blues

Remember the goal is DIALOGUE with the government about how our industry can grow. The government don't want to encourage unemployment. They want to see us GROW.

Go Forwards with GoSalon

Why Salons are becoming Phobic like Dentists

Salons are fun, dentists are not. We choose happiness. No idea what possessed a dentist to root around someone's gob.? We are practical beasts and yet sometimes we underestimate the value of simplicity. The best solution we can find is hardly ever complex.

Happiness scale not phobic scale

Public Relations Nightmare – Why happiness is the key to a successful hairdresser

Choose happiness or non-essential worker. If I was asked to create a PR campaign I know what angle I would go with.