Sometimes you have to defy to survive. Defy and survive is about ignoring the shills that pretend to be your support network. They aren't your supporters. They do not pay you or give you any value for their "membership prices" they in fact take your money pretend to act in your interest and then sell your data to big brands. In addition to attacking your sector they take your £80 membership and they use it to petition the government to increase the red tape and bureaucracy.
Recorded on location at London Excel. This is a special show. The first exhibition where everyone can get together and begin to re-energise the sector. Can the hair and beauty industry resurrect itself from the ashes of Covid?
Marketing is everything and everything is marketing. Todays show is about the power of marketing. We talk a bit about Guerrilla...
Todays show is about the potential for a dark winter. Why the facebook/instagram outages prove that you should not be building your physical business to rely on these big tech platforms. Joe shares the reasons why he never needed to rely on Facebook to build his business and why the same is true today. We touch on the fuel shortage and what is a CBDC & BRitcoin.
Business, Energy and Industrial Strategy. Shaken Not Stirred Todays show is about The future of us the hair & beauty...
Media Malware The definition of Malware is thus: nounsoftware that is specifically designed to disrupt, damage, or gain unauthorized access...
Do you hate the face masks? do you hate the visors. We have a great solution to get around these annoying and ineffective mandates. Fake Masks! How to get around the winter lockdown and any future mask mandates.
Today we look back at the previous weeks news, from Emma Raducanu, Debbie Harry and The MET gala. We look back at the 9/11 atrocities and learn that Joe did hair at a wedding in Egypt where he inadvertently met the Bin Ladens.
We did some research and found that 8 out of 10 customers would purchase a product from their stylist, but only if the price was closer to the internet. (Salon products typically have a 40% mark up when you purchase from a salon compared to some online retailers).The problem wasn’t that clients had not stopped buying retail products, just stopped buying them from salons. There are many reasons for this which I could go into but I'll spare you the details.Hair & Beauty industry in the UK is worth £28bn pounds and it’s not under threat from automation or robots anytime soon which means the salon will still demand space on the high street.
We briefly talk about Dragons Den and Joe shares with us his perfect formula of impressing Deborah Meaden and co. GoSalon updates with new connections. We have spoken to many users, distributors and now even a software company is looking at our technology. Joe comments on the latest Linkedin misinformation from Loreal. Aaron shares a story from Sir James Dyson about whether he wanted investors or not.
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